The North American International Auto Show (NAIAS) is held anually in Detyroit, Michigan. This year the NAIAS is open to the public January 16- 24, 2016. I was invited by Ford Canada to the press preview and to take a peek at all that Ford has to share this year at the show. I have shared some of the fun I had with other online influencers from around Canada,
Lego and Ford together is magical
Ford president Joe Hinrichs and Lego lead designer Craig Callum were on hand to announce the Ford branded Lego kits that will be available March 1st. There are two sets that will be available.
The Mustang kit comes with the car, a mechanic mini figure, and a lap-time sign. Total brick count is 185 pieces, with a retail price of $14.99.
The F-150 Raptor kit has 664 pieces and retails for $49.99. The Raptor set includes a car-hauler trailer, a Model A hot rod, a mechanic’s station, a drag-strip Christmas tree, an engine stand, and a mini figure.
Not just for kids… I may have caught Ford president Joe Hinrichs playing with the Ford Mustang on the floor whispering, “Ahhh, to be a kid again.”.
Ford Unveils Mystery Car at NAIAS in Detroit
There was a lot of buzz about what was under the tarp. We learned that it was the new Ford Fusion NASCAR that will debut at Daytona Speedweeks.
“There’s no mistaking we’re here to win races and championships,” said Dave Pericak, global director, Ford Performance. “And we believe the new NASCAR Fusion will be a powerful tool in the hands of our teams and drivers.
- The new NASCAR Fusion, which hits the track next month at Daytona Speedweeks, is capable of producing 750 horsepower at 9,000 RPM under the current rules package
- Ford Fusion NASCAR drivers will digest more information with a new digital dashboard system that is mandatory this season — eams can switch between as many as 16 preset screens to display information with three different graphic looks
FordPass to Transform Ford Into an Auto and Mobility Company
FordPass aims to do for car lovers what iTunes has done for music lovers. FordPass will be available to everyone, Ford owner or not, and will help coordinate everything car related. With partners like McDonalds and 7Eleven jumping on board, FordPass will definitely be worth checking out. FordPass will help with finding prime parking spots as well as paying for them in advance. The new FordHub will also be something new to look out for as stand alone storefronts. To learn more about FordPass head on over to MyFordPass.com.
There is so much more to share from the Blue Oval at the North American International Auto Show. Stay tuned for more!